iOS 8: What can we expect?

With the recent release of iOS 7.1.1 we can finally and inevitably come to terms with the fact that Apple’s seventh iteration of its mobile platform is no longer in the limelight. All of the bug and crash fixes, UX tweaks, and other iOS 7…

Fashion Marketing Planning

What’s in a fashion marketing campaign?   This article explores the components of a fashion marketing plan and how fashion brands can improve their marketing strategy. Fashion marketing is concerned with meeting the needs, wants, and demands of your target consumer, and these goals are…