Podcasting is a great way to get information to your audience. It is very similar to a traditional radio show in some ways. Your audience can download your podcast on their smartphone and listen to it when they commute to and from work, in the car while driving, or they can just listen to it on their laptop or computer while at home.
The vast majority of your competition probably don’t have a podcast and probably have no idea how to produce one. Recording your own podcast gives you a fantastic opportunity to stay one step ahead.
What equipment do I need?
On a simple level, you can use your smartphone to record it. Apps like Pocket Casts, Ipadio, and AudioBoom record audio directly from your phone. Then simply upload it to the Internet.
going forward
Once you’ve recorded a few podcasts and feel more confident, it’s time to start making your podcast a little more professional. This way you can give the best possible experience to your customers.
First, get a microphone. You can quickly find it on Amazon.com or at your local computer store. You’ll also need some kind of digital recording tools. Check out services like Audacity or Audio Acrobat. This software allows you to record your podcast and remove specific parts of the podcast or modify it a bit until you are happy with the end result.
How long should your podcast be?
If you’re offering a how-to podcast, it should be as long as you need it to be so you can show people how to do something. The length of your podcast will depend on whether you’re doing a one person style podcast where you talk everything or you’re interviewing someone.
The length should also be relevant to your topic or market.
Use your common sense as to how long it should be, but understand that people’s attention spans online are pretty short. It’s not easy for most people to sit through a long podcast unless they are very interested in the topic.
Where is the best place to record your podcast?
You don’t need to record your podcast in a recording studio. Many online entrepreneurs record their podcasts in their spare room or home office. The main issue is doing what you can to make sure the room remains quiet while you record your podcast so that there is little to no background noise.
