You don’t know what something is called and your description doesn’t hurt for a search engine? But in addition to Google Lens, you can now easily search using the images in the Bing search engine.
Microsoft recently released a new feature in Bing that allows the user to search for an image on the web using their phone’s camera. This mechanical AI feature is available in the US and only in the Bing app for Android, iOS, and Microsoft Launcher. The company has also released the feature for Microsoft Edge for Android, and it will be added on iOS devices as well as Bing.com shortly.
Vince Leung, the product leader for Bing Images at Microsoft, said that while there have been steps over many years to get to this point easily. With the beginning of cloud computing, we can accelerate our ability to make sense of pixels.
How does it work?
When you see a stranger who looks great in jeans, and if you want to know the brand name of those jeans, you can click on a photo using the Bing app, and the search engine will recognize the object and then instantly provide you more information through the help of links. Anyone can use this feature for more things like architecture, plants, and many others.
Now, AI-powered visual search has become a huge tech hot topic for everyone. Last year, Google launched Google Lens, which allows you to search easily with your smartphone’s camera and also presents an expanded reality.
One of Microsoft’s spokespersons said in an email statement that Microsoft’s vision is that search is ubiquitous, going beyond the search box and acclimatizing to alter information needs and technology habits. We believe that Visual Search is the bright future of search and will continue to spend on the latest technologies and techniques to facilitate scenarios that help our search clients. We are very excited about the competition in this space.
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