Your business deserves attention and recognition. You need to make a profit, right? To do this you need the customers and to attract them you need to get your own domain name. It is the real estate of the Internet. Acquiring one is ensuring your location on the web, so that your potential buyers can locate you. It is also important to establish a firm foundation for your online image and credibility as an online entrepreneur.

A domain name can help identify IP addresses. They have suffixes, which indicate their corresponding TLDs (Top Level Domains). Examples of TLDs are “.net”, “.ca”, “.th”, “.org”, “.edu” and “.gov”. Domain names are also like phone numbers. They allow you to have a memorable address that anyone can easily spell. With the use of domain names, your IP address remains invisible, at least to most Internet users.

TLDs have the following categories:

TLD infrastructure – the Address and Routing Parameters Area (ARPA) is the only TLD in this category.

Generic TLD (gTLD) – this is considered a familiar and common TLD, such as “.edu” or “.com”

Country code TLD (ccTLD) – this helps to identify a country. It consists of only two letters. An example is “.us” for the United States or “.ph” for the Philippines.

Sponsored TLDs (sTLDs)) – this is a TLD, managed by private organizations.

Why do you need a domain name

Below are some of the main reasons why you have to buy your own domain name for your business:

You prevent your domain name from being your downfall. A domain name gives you strong control over your online presence. If you annoy someone, you won’t be able to find anything that could bring you or your business into disrepute in any way.

You can control what people want to search for about your company. Once guests enter your domain name into a search engine, you can easily direct them to your website. This is a sure thing when your domain name is unique and easy to remember.

Your unwanted photos are hard to find.. It’s never good for business if your potential customers find a picture of you drunk somewhere when they hit the wrong domain, trying to find your site. If you have a good domain name, you can be sure that all they get is the desirable information you want them to see.

Currently, you can get a domain name for much less than $11 per year. With trustworthy and helpful domain registrars like GoDaddy.com, you can get an email address, online presence control, and more. It is worth the money you spend. You will not regret every purchase. The best thing about this is that when you feel like you don’t need it next year, simply allow your registration to expire.

Unfortunately, domain registration is also a business, so many use it to make a profit in any way. Just make sure you’re looking for the right domain registrars that aren’t taking advantage of online entrepreneurs like you. This and the right domain name can build a bright future for your online business.

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